2020.11
BUDX x Percy Lau
Alcoholic Beverages

Tonight, We Own the Night

Disco's Rotating lights, neon light show, with the music melody, people move their body and enjoy the time in summer. Wearing Percy Lau's glasses, you can start to wake your imagination, show your true self and relieve stress. it's your own Party,Be Your Own King.

 

 

 

 

 

 

 

 

Percy Lau was graduated from Central Saint Martins majoring in Jewelry Design which are famous for their bold style and irregular shapes and design. Eyewear is a very unique item, as our eyes are the window to our souls. You can see the different combinations unexpected on her futuristic design.

Budweiser Beer supports people Be Your True Self. Encouraging young generation to show their own personality. BUDX Percy Lau co-branded the "Capsule Collection" was launched on August 12.

 

 

 

 

 

 

 

 

Seize the Night, Own Yourself

In this BUDX Percy Lau Capsule Collection, Percy Lau started and get inspiration from young people's passion, curiosity and enjoyment of nightlife, presented 3 items. At the same time, Budweiser's iconic red, white and black logo colors and Bow Tie element were also used in the products. The Capsule Collection show the attitude of "Be yourself, be the real you, be brave and be curious" and "Be Your Own King".

 

 

 

 

 

 

 

 

The BUDX Percy Lau Capsule Collection crown hunter sunglasses is combination by "Crown + Sunglasses" to show a pioneering attitude and self-confidence. Be Inspired by "finding another self". Get in touch with outside through the crown's antenna. The small tip is similar to radar, to find someone like yourself. The crown light is also the epitome of "Night Hunters" and young peoples Own the Night.

 

BUDX Percy Lau bow sunglasses, an integrated flat frame with a Budweiser red, white and black logo color matching, incorporates its classic BOW TIE element. Percy believes that it have a frame and color matching of future technology, very Y2K, and are both technical and retro.

 

 

 


 

 

 

 

Percy believes that design is the process of discovery and inspired by reality. She hopes that through PERCY LAU's design, everyone can find, feel and think about the hidden possibilities in every moment. For Percy,the BUDX Percy Lau Capsule Collection is very creative. Budweiser is not only a beer brand, but also a trend for young people. Connected beer culture with young people's nightlife and make amazing Capsule Collection. Percy Lau believes that: "Everything is inspiring under the sun".




Tonight, We Own the Night

Disco's Rotating lights, neon light show, with the music melody, people move their body and enjoy the time in summer. Wearing Percy Lau's glasses, you can start to wake your imagination, show your true self and relieve stress. it's your own Party,Be Your Own King.

 

 

 

 

Percy Lau was graduated from Central Saint Martins majoring in Jewelry Design which are famous for their bold style and irregular shapes and design. Eyewear is a very unique item, as our eyes are the window to our souls. You can see the different combinations unexpected on her futuristic design.

Budweiser Beer supports people Be Your True Self. Encouraging young generation to show their own personality. BUDX Percy Lau co-branded the "Capsule Collection" was launched on August 12.

 

 

 

 

 

Seize the Night, Own Yourself

In this BUDX Percy Lau Capsule Collection, Percy Lau started and get inspiration from young people's passion, curiosity and enjoyment of nightlife, presented 3 items. At the same time, Budweiser's iconic red, white and black logo colors and Bow Tie element were also used in the products. The Capsule Collection show the attitude of "Be yourself, be the real you, be brave and be curious" and "Be Your Own King".

 

 

 

 

The BUDX Percy Lau Capsule Collection crown hunter sunglasses is combination by "Crown + Sunglasses" to show a pioneering attitude and self-confidence. Be Inspired by "finding another self". Get in touch with outside through the crown's antenna. The small tip is similar to radar, to find someone like yourself. The crown light is also the epitome of "Night Hunters" and young peoples Own the Night.

 

BUDX Percy Lau bow sunglasses, an integrated flat frame with a Budweiser red, white and black logo color matching, incorporates its classic BOW TIE element. Percy believes that it have a frame and color matching of future technology, very Y2K, and are both technical and retro.

 


 

 

 

 

 

Percy believes that design is the process of discovery and inspired by reality. She hopes that through PERCY LAU's design, everyone can find, feel and think about the hidden possibilities in every moment. For Percy,the BUDX Percy Lau Capsule Collection is very creative. Budweiser is not only a beer brand, but also a trend for young people. Connected beer culture with young people's nightlife and make amazing Capsule Collection. Percy Lau believes that: "Everything is inspiring under the sun".


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